Rise, Grow & Thrive

WeTHRIVE is an all-virtual WBENC Executive Education Program providing business development fundamentals, meeting women-owned and small businesses where they are today and positioning them to grow and thrive in today’s economy.

WeTHRIVE provides education in Leadership & Communication, Financial Management, Business Strategy, Operations & Human Resources, and Digital Marketing. Each program session is led by a women-owned business expert or WBENC Corporate Member providing participants with well-rounded perspectives on critical aspects of business.

WBENC-Certified businesses now have the opportunity to experience WeTHRIVE Digital when they enroll in WeTHRIVE!

Title Sponsor: Cushman & Wakefield

Track Sponsors: RTX, T-Mobile, Centene Corporation

WeTHRIVE Digital Sponsor: Google

Session Sponsor: MassMutual

 

Upcoming Programs

Applications open now through March 3, 2025!

Apply Now

 

 

Title Sponsor
Track Sponsors and WeTHRIVE Digital Sponsor
Session Sponsor
I joined the WeTHRIVE program as a newly certified WBE, unsure of what to expect, but the experience turned out to be incredibly impactful. The program pushed me to shift my mindset from being an employee to thinking like a CEO, focusing on long-term business strategies. As an 8-year-old company, it deepened my understanding of financial literacy and introduced me to business valuation and succession planning, which are crucial for my company's future. The generous sharing of knowledge and practical examples from the speakers and sponsors showed me that achieving such success is possible. I'm extremely grateful for the solid foundation this program has helped me build for Legacy Scaler®, and I feel prepared for whatever the future holds. Thank you WBENC, speakers, staff, and corporate partners!
Jasmin Haley
Founder, Legacy Scaler®
Jasmin Haley
WeTHRIVE gave me ALL the pieces I need to FINALLY lay a solid foundation on which to grow my business. Each session includes expertise, insights, and ah-ha moments presented in a way that I was inspired to implement. The instructors are generous with their time and easy to connect with in the real world. The networking and connections with other WBEs is invaluable. My fellow participants were so generous with their ideas and time to ensure we all moved forward. I was interviewed on podcasts, helped some with marketing plans - we practiced sales calls - the collaboration was remarkable.
Jennifer Gardella
CEO, The Gardella Group
Jennifer Gardella
I joined WBENC mainly for the contacts – access to people who might want quality services like ours from a woman-owned firm. However, I have found their executive education, and WeTHRIVE in particular, to be mission-critical to inspiring and directing change. Every week in WeTHRIVE, I’d get a new set of tools to better assess and course-correct business: finance, people skills, marketing. Every week, I could see what can be done better, but it quickly became clear that I had insufficient time to make the most of those ideas. WeTHRIVE gave me the courage to hire two new attorneys. It’s a risky move, but will give me the time I need to reconnect personally with our clients, update our marketing materials and strategy, and really plan and measure against my goals and policies.
Cynthia Hathaway
President and Owner, Global Patent Group
Cynthia Hathaway
Through this program I feel I have learned a tremendous amount of information, things I thought I already knew, but now understand from a different perspective. This program gave me insight on how important our culture, documentation of our processes, consolidation of our many platforms, employee motivation and compensation, understanding our finances, and how important it is to develop a strategy for growth that is realistic and achievable. The cool part about these programs through WBENC is learning concepts and best practices from amazing speakers and experienced professionals that work for my business, as well as all businesses, then they are reinforced through actual application and THEN THROUGH THIS FORUM being able to connect with other women owned businesses to hear of their experience, bounce ideas off one another, network, the program touched me and my business in a positive way. It has been a fascinating and inspiring EXPERIENCE!
Misha Kuryla
President​, Mishas Cupcakes
Misha Kuryla
The WeTHRIVE program is a MUST for all business owners. I learned so many new things from people strategies for growth, tips for how to communicate more effectively, and how to effectively put together teams with complementing leadership styles. The best part of the program was being able to connect with other business owners and get real time feedback on concepts they have implemented in their own businesses.
Andrea Brenholz
President/CEO​, ATR International, Inc.
Andrea Brenholz
Why Participate

If you are a WBENC-Certified women’s business enterprise (WBE), the WeTHRIVE Executive Education Program is designed to support you today and position your company for future growth and success. Graduates of the program rave about the opportunities to gain knowledge and insights that they experience in WeTHRIVE. It’s an essential program for all WBEs looking to find success in their business for the long term.

Through our network of business leaders and industry experts, WeTHRIVE will help you:

  • Learn essential skills & strategies required to effectively run a small business in a changing economy.
  • Identify tactics to sustain a business in times of crisis and to build in recovery.
  • Transform the company’s online digital presence through effective marketing strategies for a stronger and more innovative business.
  • Engage with WBE peers about the impact of business challenges to find and share solutions to critical issues.
  • Build a community of WBEs that will support growth into the future.

WeTHRIVE is the launchpad for Certified WBEs into WBENC Executive Education Programs.

 

Program Details

WeTHRIVE provides essential knowledge and education in 5 foundational business disciplines: Leadership & Communication, Financial Management, Business Strategy, Operations & Human Resources, and Digital Marketing in a virtual, interactive setting.

  • Rise/Grow/Thrive Tracks: 3 tracks with specially curated curricula designed for all levels of business
    • WeTHRIVE participants will be assigned one of three course tracks based on a personal and business assessment completed in their application – RISE, GROW, or THRIVE (See below information for WBE track assignments).
  • Necessary Skills and Knowledge: Allows CEOs to gain essential skills and business knowledge in the areas where you need it (can also bring members of their teams to appropriate sessions)
  • Community and WBE Networking: Peer Groups provide connectivity with other WBEs throughout the program (we can attest that WBEs LOVE the Peer Groups!)
  • Access to More WBENC Professional Development: WeTHRIVE is an important foundational program for other WBENC Executive Education Programs

While tracks are subject to change based on the applicant pool, generally:

  • The RISE Track is for WBEs with under $1M in annual revenue.
  • The GROW Track is for WBEs with $1M – $4.9M in annual revenue and who have demonstrated significant growth over the last 2-3 years.
  • The THRIVE Track is for WBEs with $5M+ in annual revenue.

What to Expect

Throughout the program, WBEs will attend virtual learning sessions with their track across five disciplines (Leadership & Communication, Financial Management, Business Strategy, Operations & Human Resources, and Digital Marketing). WBEs should plan to commit about 3 to 4 hours per week to participate in:

  • Weekly two-hour courses led by expert instructors (please see the program schedule and individual Track schedules below for details – each participant will be assigned a Track based on the company’s annual revenue as reported in the program application, and will attend the sessions designed for that Track)
  • 3, one-hour peer group sessions to network, collaborate, and connect with WBE peers.

 

Schedule

Program Dates:

  • Tuesday, March 11, 12:00 PM – 1:30 PM ET – Program Kickoff & Peer Group
  • Tuesdays, 11:00 AM – 1:00 PM ET – RISE Track
  • Tuesdays, 2:00 PM – 4:00 PM ET – GROW Track
  • Thursdays, 12:00 PM – 2:00 PM ET – All Tracks
  • 2 Fridays, 11:00 AM – 12:00 PM ET – Peer Groups
  • Tuesday, May 20, 12:00 PM – 1:00 PM ET – Cohort Graduation 
  • 2025 WBENC National Conference Session (More details coming soon!)

 

Track Details
Who Should Apply

WBENC-Certified WBEs in good standing are encouraged to apply for WeTHRIVE. WBEs in all phases of business who want to position their business to grow and thrive for the future will benefit from this WBENC Executive Education Program.

Participants must be the majority owner of the company and commit 3 to 4 hours per week of course engagement for the duration of the program.

In order to meet completion requirements, WBEs will need to attend and complete all assigned courses in each discipline and participate in the peer sessions.

Note: WeTHRIVE is a dedicated environment for WBE owners. Since it is a virtual program, other approved executives or female owners may join the program sessions with you, but the business owner must always attend the sessions.

 

How to Apply

Please complete the application in its entirety to qualify for the program. Once your application is received, you will be required to confirm your attendance by completing a brief enrollment form.

 

 

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Tuition & Costs

WBEs will not be required to pay any fees unless they cancel after acceptance or do not successfully complete the requirements above. If a WBE cancels after acceptance or does not successfully complete the course they will be required to pay $1,500 to WBENC.

 

Cancellation Policy

If a WBE cancels after acceptance or does not complete the program, they will be responsible for a fee of $1,500.